Fractional CMO & COO
Connect impactful brands with today's discerning customers through balance of marketing strategies aligned to company goals for market expansion and revenue growth. Passionate about creating moments that both educate and inspire - customers AND internal team members - utilizing the full spectrum of marketing tactics to resonate and engage.
Nearly twenty years of experience increasing market share and revenue for iconic B2B & DTC brands, such as Farrow & Ball, Pantone, Zenith/LVMH & Henrybuilt. With a comprehensive view of what is needed to build a brand and foster connections with customers, I develop strategies based on a balance of Brand Marketing, Product Marketing, Content Strategy, PR & Communications expansion and Growth / Performance tactics.
Recent work with non-profit organizations including the FitWel certification with The Center for Active Design, The Chamber of Mothers, and GlamourGals.
Expertise in brand development & positioning, creative activations to drive media coverage, messaging frameworks, inspirational content that drives action, thought leadership programming, and partnerships to drive brand loyalty and commercial success.
Extensive network of creators, makers and doers.
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